Sadly, it does not show you clicks, so you still have no idea what your click-through rate is from AI search results.

Microsoft Advertising is testing a new ad format within its newish Answer Card format called a magazine layout. These load ...

ChatGPT will test ads for U.S. users while Google launches Ads Decoded podcast and expands Demand Gen features for better ...

Using bold and crazy ideas for your next PPC campaign could pay off huge if you get it right. Here’s what you need to know. In a world ruled by algorithms, SEJ brings timely, relevant information for ...

Let’s face it — a healthy pipeline of leads is the lifeblood of any successful real estate business. Buying real estate leads is one of the fastest, most cost-effective ways to build a new business or ...

Paid ads are still one of the most effective marketing strategies available to large, mid-sized, and small businesses alike. The pay-per-click (PPC) ...