Parle Magazine

Why Short-Form Content Is Changing the Entertainment Industry

Short-form content allows culture to evolve in real time, giving creators and audiences the power to shape what becomes ...
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Entertainment Execs Talk Personalization and Short-Form Content in Evolving TV Landscape: ‘AI Is Another Big Wave That's Coming'

Leaders in the entertainment marketing and advertising space gathered for the Variety Innovation in TV Brunch, presented by Google TV, at Cannes Lions to discuss how the TV landscape is changing.

Paramount+ shifts focus to short-form videos and user-generated content, internal documents reveal

Paramount+ leaked documents reveal the streamer is planning a major move that might frustrate some subscribers.

Paramount+ is planning a major move into short-form video, internal documents reveal

Paramount executives want to add short-form video and user-generated content to Paramount+, according to leaked emails and ...
Forbes

Short-Form Video Content: Capturing Attention In The Digital Age

The power of short-form video content cannot be ignored. Platforms like TikTok, Instagram Reels and YouTube Shorts continue to revolutionize how brands connect with their audiences. These platforms ...
USA Today

From Podcasts To Short Form Video: How Omnichannel Content Is Boosting Brands

Content marketing continues to shift with podcasts and short-form video now leading audience engagement strategies Podcasts build strong audience connections, with 88% of listeners consuming entire ...
recordnet

Short-Form Drama Enters a New Phase: Zhou Lingyi’s ‘Content Reconstruction Theory’ Resonates Across the Industry

As the short-form drama sector integrates with the web literature market, IP incubation is taking on a new industrial logic. Zhou Lingyi’s “short-form testing pool” model has been widely emulated.